Cannabis is Diversity: Featuring La Familia

Albert Valdovinos

Co-Founder OF LA FAMILIA

Meet veteran Albert Valdovinos, co-founder of La Familia, the first Mexican cannabis company. The brand that offers a full line of cannabis-infused chocolates and other treats with Latin inspired flavors such as Horchata, Mexican Hot Chocolate, Churro Rice Krispies, and more. Inspired by their Latino roots and culture, Albert started La Familia together with his co-founder Edgar Vasquez in 2016. They specifically wanted to cater to the Latino cannabis community. Albert discusses the challenges and rewards of starting La Familia. What started with just Albert and Edgar has now grown to over twenty people -- they are a team, a family. https://youtu.be/qjzBCzzYffE